SAFE Roads

Remember: The road is someone's workplace.

With warm weather comes construction season AND increased traffic on Manitoba streets and highways. 

SAFE Roads aims to make drivers more conscious of the safety of construction, emergency services and utility workers whose work requires they be on the road to do their job. 

Over the next month, SAFE Roads messages will target motorists and ask them to slow down and exercise caution when driving past road construction projects and other street-level work.

You can even GET INVOLVED by submitting your questions, comments or concerns.

Initiated by the Manitoba Heavy Construction Association and Worker Compensation Board of Manitoba, SAFE Roads is a joint effort between a group of dedicated partners: 

  • City of Winnipeg
  • Manitoba Infrastructure and Transportation
  • Manitoba Floodway Authority
  • Manitoba Hydro
  • MHCA/MHCSP
  • MGEU
  • City of Brandon Police Service
  • Winnipeg Fire Paramedic Service
  • Winnipeg Construction Association / Construction Safety Association of Manitoba

The SAFE Roads Committee is a voluntary association of key stakeholders committed to educating motorists and the general public to respect SAFE driving policies to protect the safety of construction, utility and emergency services personnel and other who work kin or adjacent to the public right of way by driving safety and respectfully past these workers.

Radio Spots

Downloads

  • SAFE Roads Billboard Download the first What the Heck Were You Thinking billboard used in the 2009 SAFE Roads campaign.
  • SAFE Roads Billboard Download the second What the Heck Were You Thinking? billboard used in the 2009 SAFE Roads campaign
  • SAFE Roads in the News The SAFE Roads campaign was featured in the Brandon Sun. Download the article.

SAFE Roads — Prevention Materials

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